Tariff balancing for increased subscription and revenue in a mobile network
by Swadesh Kumar Samanta, John Woods, Mohammed Ghanbari, Zillur Rahman
International Journal of Mobile Communications (IJMC), Vol. 7, No. 2, 2009

Abstract: This research demonstrates a tariff balancing technique between subscription and usage in mobile networks based on cost and demand, something which is not fully considered by operators. The cost of provisioning access in wireless networks is negligible and, therefore, the access price can be reduced to increase the subscription. Empirical analysis for both developing and developed countries shows a strong correlation between access price and demand for subscription. Applying real world data on a non-linear demand model, we show that a trade-off between price of access and per-minute-call can be made to increase both the revenue and subscription simultaneously.

Online publication date: Mon, 05-Jan-2009

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