A study on supply chain management from the retailer's perspective
by T.N. Srikantha Dath, Chandrasekharan Rajendran, K. Narashiman
International Journal of Procurement Management (IJPM), Vol. 1, No. 4, 2008

Abstract: Retailers offer choice, immediacy, different price points and an ambience that influences consumption. The win-win scenario is where manufacturers and retailers work together to create highly satisfying experiences for the consumer. The present work identifies the various critical factors and operating elements of Supply Chain Management (SCM) and develops a valid and reliable instrument in order to cover the aspects of SCM in India from the perspective of the retailer. In this paper, from the retailer's perspective, the relationship between the factors of SCM and the measures of performance is investigated in a moderated environment. The results indicate that the moderator (supply chain orientation) has a significant and positive effect on the relationship between the factors of SCM and the performance variable of the retailers.

Online publication date: Wed, 21-May-2008

The full text of this article is only available to individual subscribers or to users at subscribing institutions.

 
Existing subscribers:
Go to Inderscience Online Journals to access the Full Text of this article.

Pay per view:
If you are not a subscriber and you just want to read the full contents of this article, buy online access here.

Complimentary Subscribers, Editors or Members of the Editorial Board of the International Journal of Procurement Management (IJPM):
Login with your Inderscience username and password:

    Username:        Password:         

Forgotten your password?


Want to subscribe?
A subscription gives you complete access to all articles in the current issue, as well as to all articles in the previous three years (where applicable). See our Orders page to subscribe.

If you still need assistance, please email subs@inderscience.com