Sustainable organisational technology
by Paul Shrivastava
International Journal of Sustainable Strategic Management (IJSSM), Vol. 1, No. 1, 2008

Abstract: Organisational technology is currently understood as an ecologically neutral instrument of production and a source of competitive advantage for firms. This paper examines some challenges to this view of organisational technology. It proposes an alternative view of ecologically sustainable technologies. Sustainable organisational technology is characterised by low natural resource intensity, humanised scale of operations, stakeholder effectiveness and managed intergenerational risks. Strategic managers can create ecologically sustainable competitive advantage by ecologising their firm's inputs, throughputs and outputs.

Online publication date: Fri, 02-May-2008

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