Assessing strategic, tactical and operational alignment factors for SMEs: alignment across the organisation's value chain Online publication date: Thu, 06-Dec-2007
by Anabel Gutierrez, Alan Serrano
International Journal of Value Chain Management (IJVCM), Vol. 2, No. 1, 2008
Abstract: Strategic alignment approaches aim to improve organisational performance, enhance efficiency and maintain or gain competitive advantage. The majority of assessment alignment approaches, however, target the strategic level and overlook the tactical and operational levels. Furthermore, most of the approaches have been tested in large organisations and little research has been conducted to investigate their effectiveness in Small and Medium Enterprises (SMEs). This paper proposes an assessment instrument that aims to understand alignment at all three levels and which has been piloted through an SME case study. The results suggest that this instrument is useful for (a) sharing the knowledge needed to achieve alignment between participants at all three levels, (b) identifying the areas where alignment strategies are weak and need further improvement, (c) identifying those areas where there is conflict between strategic, tactical and operational levels, and (d) addressing SME needs.
Existing subscribers:
Go to Inderscience Online Journals to access the Full Text of this article.
If you are not a subscriber and you just want to read the full contents of this article, buy online access here.Complimentary Subscribers, Editors or Members of the Editorial Board of the International Journal of Value Chain Management (IJVCM):
Login with your Inderscience username and password:
Want to subscribe?
A subscription gives you complete access to all articles in the current issue, as well as to all articles in the previous three years (where applicable). See our Orders page to subscribe.
If you still need assistance, please email subs@inderscience.com
Our Blog 
Follow us on Twitter 
Visit us on Facebook