Life after a dot-com bubble Online publication date: Sun, 02-Dec-2007
by Hokey Min, John Caltagirone, Adrea Serpico
International Journal of Information Technology and Management (IJITM), Vol. 7, No. 1, 2008
Abstract: As advancements in internet technology continues to revolutionise today's business practices, it is increasingly more apparent that the internet has become an integral part of the daily routine. The internet generates a high level of interest from both retailers and their customers, because of its ability to expedite the purchase ordering process, simplify purchase payment procedures, reduce paperwork, eliminate order errors, and effectively utilise working capital. Leveraging such advantages, a large number of entrepreneurs explored online sales outlets by establishing dot-com ventures. Following this trend, many established brick-and-mortar retailers also jumped onto the dot-com bandwagon. Unfortunately, many dot-com ventures did not survive. We would like to summarise what lessons we learned from dot-com failures and find a way to apply these lessons to future online retail business opportunities.
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