Moderating impact of innovation work behaviour on the relationship between entrepreneurial leadership and competitive advantage: an empirical study on retail industry of Jordan
by Mohammad Izzat Alhalalmeh; Essa Mahmoud Al Tarawneh; Mohammed Mousa Eldahamsheh
International Journal of Economics and Business Research (IJEBR), Vol. 26, No. 3, 2023

Abstract: The study aims to examine the moderating impact of innovation work behaviour on the relationship between entrepreneurial leadership and competitive advantage. A survey questionnaire and primary quantitative study were designed with the sample size of 560 carried out for the purpose of data collection. The researchers used SEM techniques for the determination of the model. The findings section consists of various tests such as measurement model and structural model executed through AMOS. The analysis determined that there is a partial effect of entrepreneurial leadership over the cost advantage, service variety advantage and service quality advantage. Moreover, the moderation of idea exploration was significant in the case of service quality advantage with entrepreneurial leadership. Lastly, the moderation of idea implementation was insignificant as to the relationship of entrepreneurial leadership with cost advantage and service quality advantage while it was statistically significant with the service variety advantage.

Online publication date: Fri, 01-Sep-2023

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