Proactive environmental strategies and sustainable development: the role of green management in the high-tech manufacturing industry
by Ghulam Murtaza; Shahan Cheema; Muhammad Ahsan; Muhammad Haris Khan
International Journal of Environment, Workplace and Employment (IJEWE), Vol. 7, No. 1, 2023

Abstract: In recent years, with the escalation of green economies, environmental protection is gradually becoming a focus of our society. In this trend, green management mode is an inevitable choice for organisations to seek long-term stability development. This study compares the differences between traditional and green management, from research and development management to production management, marketing management, financial management, and human resources management. This study's objective discusses how the green management mode of modern firms responds to the situation by analysing some famous enterprise's cases of green management. Finally, this study builds and develops the integrated enterprise management mode, and the green management value chain is put forward.

Online publication date: Wed, 19-Jul-2023

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