Exploring influences on social entrepreneurial intentions among Indian students: the function of gender role orientation
by Mary Conway Dato-on; Sharmistha Banerjee; Proma Banerjee
International Journal of Indian Culture and Business Management (IJICBM), Vol. 27, No. 4, 2022

Abstract: Societies are changing, including attitudes toward gender roles. This research uniquely considers the influence of individual's gender role orientation (i.e., expressive and instrumental traits) on social entrepreneurial intentions (SEI) among Indian students at the nascent stage of learning about social entrepreneurship. Quantitative analysis results support and challenge previous research on SEI antecedents and suggest that measuring gender role orientation, rather than differences between men and women will enhance our understanding of the millennial and Gen Z aspirations to do well while doing good. Recommendations for public policy and business education are offered to strengthen previous findings that associate strong entrepreneurial ecosystems with economic and social growth.

Online publication date: Thu, 15-Dec-2022

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