Need of measuring service quality in hospitality education: a conceptual framework Online publication date: Thu, 01-Dec-2022
by Pratik Ghosh; Deepika Jhamb
International Journal of Business and Globalisation (IJBG), Vol. 32, No. 2/3, 2022
Abstract: This paper explores the need of measuring the service quality in hospitality education and proposes the association between service quality, perceived value, satisfaction and behavioural intentions from the perspective of key stakeholders. Expert views were solicited from academicians and industry recruiters. The available literature was also referred and past placement records of IHMs were analysed to support the study. The findings suggest that in a competitive scenario, besides service quality in hospitality education, there is a need to simultaneously measure value and satisfaction leading to behavioural intentions. Accordingly, a framework is conceptualised for the stakeholders by adopting the research model (Cronin et al., 2000). The outcome in the form of behavioural intentions of stakeholders would then provide the direction to IHMs to better utilise their resources towards facilitating improved service quality, enhanced satisfaction or superior value.
Existing subscribers:
Go to Inderscience Online Journals to access the Full Text of this article.
If you are not a subscriber and you just want to read the full contents of this article, buy online access here.Complimentary Subscribers, Editors or Members of the Editorial Board of the International Journal of Business and Globalisation (IJBG):
Login with your Inderscience username and password:
Want to subscribe?
A subscription gives you complete access to all articles in the current issue, as well as to all articles in the previous three years (where applicable). See our Orders page to subscribe.
If you still need assistance, please email subs@inderscience.com
Our Blog 
Follow us on Twitter 
Visit us on Facebook