Relevance of multinationals' involvement in corporate social responsibility practices in Tanzania
by Ibrahim Ramadhani Kikwiye
African J. of Accounting, Auditing and Finance (AJAAF), Vol. 7, No. 3, 2021

Abstract: This study investigated the relevance of multinationals' involvement in corporate social responsibility practices in Tanzania. The semi-structured interviews and focus group discussions were employed for collecting evidences from managers and community members. The findings suggest that multinationals prefer to indulge in contributing to communities in environmental protection, empowerment programs, education, health services and sports. Community members' preferences comprises of water supplies, health services, environmental protection, education facilities, employment, sports, infrastructure development, helping the elderly and construction of market places. Interestingly, the activities most preferred by multinationals and community members are more or less similar with few exceptions which might be caused by differences of locations of stakeholders. In conclusion, being involved in corporate social responsibility in Tanzania is relevant and beneficial to stakeholders as it complements the government's ability to provide goods and services in various dimensions. The study provides a recommendation for policy, managerial issues and future research.

Online publication date: Wed, 04-Aug-2021

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