The full text of this article

 

A geovisual analytics approach for mouse movement analysis
by Ali Tahir; Gavin McArdle; Michela Bertolotto
International Journal of Data Mining, Modelling and Management (IJDMMM), Vol. 6, No. 4, 2014

 

Abstract: The use of web maps has created opportunities and challenges for map generation and delivery. While volunteered geographic information has led to the development of accurate and inexpensive web maps, the sheer volume of data generated has created spatial information overload. This results in difficulties identifying relevant map features. Geopersonalisation, which adapts map content based on user interests offers a solution to this. The technique is especially powerful when implicit indicators of interest are used as a basis for personalisation. This article describes the design and features of VizAnalysisTools, a suite of tools to visualise and interpret users' implicit interactions with map content. While traditional data mining techniques can be used to identify trends and preferences, visual analytics, in particular geovisual analytics, which assists the human cognition process, has proven useful in detecting interesting patterns. By identifying salient trends, areas of interest on the map become apparent. This knowledge can be used to strengthen the algorithms used for geopersonalisation.

Online publication date: Sat, 03-Jan-2015

 

is only available to individual subscribers or to users at subscribing institutions.

 
Existing subscribers:
Go to Inderscience Online Journals to access the Full Text of this article.

 
Pay per view:
If you are not a subscriber and you just want to read the full contents of this article, buy online access here.

 
Complimentary Subscribers, Editors or Members of the Editorial Board of the International Journal of Data Mining, Modelling and Management (IJDMMM):
Login with your Inderscience username and password:

 

    Username:        Password:         

Forgotten your password?


 
Want to subscribe?
A subscription gives you complete access to all articles in the current issue, as well as to all articles in the previous three years (where applicable). See our Orders page to subscribe.

 
If you still need assistance, please email subs@inderscience.com