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What value do Smartphones offer business adopters?
by John L. Hopkins
International Journal of Electronic Business (IJEB), Vol. 10, No. 1, 2012

 

Abstract: This paper explores the value that Smartphones bring to business adopters in Australia, particularly in terms of managing knowledge, and what changes in behaviour they then create. It examines how the level of mobility and flexibility these devices offer can change the way users communicate, do business, interact, plan and manage. A preliminary survey was conducted amongst Australian business adopters of Smartphones, aimed at identifying the type of user they were, what role and industry they were from, and what value Smartphones brought to their working lives. To then validate the results from the survey, and to test any arising theories, a programme of industry interviews were conducted that ventured beyond the opinions of merely the individual user, leveraging the opinions of a number of Australian network carriers, technology providers, application developers, and user organisations.

Online publication date: Tue, 28-Aug-2012

 

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