The full text of this article
Robust framework for recommending restructuring of websites by analysing web usage and web structure data
by Mohamad Nagi; Ahmad Elhajj; Omar Addam; Ala Qabaja; Omar Zarour; Tamer Jarada; Shang Gao; Jamal Jida; Ayman Murshed; Iyad Sleiman; Tansel Özyer; Mick Ridley; Reda Alhajj
International Journal of Business Intelligence and Data Mining (IJBIDM), Vol. 7, No. 1/2, 2012
Abstract: The work described in this paper is motivated by the fact that the structure of a website may not satisfy a larger population of the visiting users who may jump between pages of the website before they land on the target page(s); this is at least partially true because access patterns were not known when the website was designed. We developed a robust framework that tackles this problem by considering both web log data and web structure data to suggest a more compact structure that could satisfy a larger user group. The study assumes the trend recorded so far in the web log reflects well the anticipated behaviour of the users in the future. We separately analyse web log and web structure data using three techniques, namely clustering, frequent pattern mining and network analysis. The final outcome from the two stages is reflected on to one of the six models, namely the network of pages to report linking pages by the most appropriate connections.
Online publication date: Thu, 23-Aug-2012
is only available to individual subscribers or to users at subscribing institutions.
Go to Inderscience Online Journals to access the Full Text of this article.
Pay per view:
If you are not a subscriber and you just want to read the full contents of this article, buy online access here.
Complimentary Subscribers, Editors or Members of the Editorial Board of the International Journal of Business Intelligence and Data Mining (IJBIDM):
Login with your Inderscience username and password:
Want to subscribe?
A subscription gives you complete access to all articles in the current issue, as well as to all articles in the previous three years (where applicable).
See our Orders page to subscribe.
If you still need assistance, please email firstname.lastname@example.org