The full text of this article

 

Measuring mobile service usage: methods and measurement points
by Antero Kivi
International Journal of Mobile Communications (IJMC), Vol. 7, No. 4, 2009

 

Abstract: A comprehensive understanding of mobile service usage is increasingly difficult as a fragmented user base is accessing internet-based services using multiple wireless networks. In this paper, alternative data collection methods are reviewed. Surveys and end-user monitoring provide very detailed sample-based data, whereas wireless network data are less granular but cover an operator's entire subscriber base. Servers give detailed data on a focused user base. In future, survey-based methods will be increasingly complemented with automated measurements. Multifunctional mobile handsets and servers of internet-based service providers seem the most promising measurement points, whereas 2G/3G mobile networks are less useful as traffic leaks to alternative networks.

Online publication date: Sun, 08-Mar-2009

 

is only available to individual subscribers or to users at subscribing institutions.

 
Existing subscribers:
Go to Inderscience Online Journals to access the Full Text of this article.

 
Pay per view:
If you are not a subscriber and you just want to read the full contents of this article, buy online access here.

 
Complimentary Subscribers, Editors or Members of the Editorial Board of the International Journal of Mobile Communications (IJMC):
Login with your Inderscience username and password:

 

    Username:        Password:         

Forgotten your password?


 
Want to subscribe?
A subscription gives you complete access to all articles in the current issue, as well as to all articles in the previous three years (where applicable). See our Orders page to subscribe.

 
If you still need assistance, please email subs@inderscience.com