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International Journal of Web Based Communities

2017 Vol. 13 No. 4

Special Issue on: Social Status and Nostalgia in Web-Based Communites

Guest Editors: Piet Kommers and Margriet Simmerling


PagesTitle and authors
404-424Persuasive technology in online social networks: a systematic literature review
Pedro Henrique B. Ruas; Ana Maria Pereira Cardoso; Cristiane Neri Nobre
DOI: 10.1504/IJWBC.2017.10008797

425-436Applying emotions in social network connections model
Fahad Kamal Alsheref
DOI: 10.1504/IJWBC.2017.10008377

437-467Customer participation in brand communities on social media: a systematic literature review
Shampy Kamboj; Zillur Rahman
DOI: 10.1504/IJWBC.2017.10008794

468-498SME fashion brands and social media marketing: from strategies to actions
Artha Sejati Ananda; Ángel Hernández-García; Lucio Lamberti
DOI: 10.1504/IJWBC.2017.10008795

499-529Effect of perceived relational characteristics of online social network on e-WOM and purchase intention: exploring mediating role of trust
Nirankush Dutta; Anil K. Bhat
DOI: 10.1504/IJWBC.2017.10009147