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Vol. 1

International Journal of Services and Standards

2011 Vol. 7 No. 1


PagesTitle and authors
1-17SERVQUAL dimensionality: an investigation of presentation order effect
Robert E. Miller, Bill C. Hardgrave, Thomas W. Jones
DOI: 10.1504/IJSS.2011.040639

18-34Relation between brand equity and purchase intention in hotel industry
Jing Bian, Chunhui Liu
DOI: 10.1504/IJSS.2011.040640

35-49The price of quality in digital information goods: an empirical investigation
Jerald Hughes
DOI: 10.1504/IJSS.2011.040641

50-77Path analysis of the consequences of customer service skills: an exploratory study in Jordan
Amjad A. Abu-ElSamen, Mamoun N. Akroush
DOI: 10.1504/IJSS.2011.040642

78-94A hybrid approach for multi-criteria evaluation of airport service quality
Wen-Hsien Tsai, Hsiao-Chiao Kuo
DOI: 10.1504/IJSS.2011.040643