International Journal of Sport Management and Marketing (IJSMM)

International Journal of Sport Management and Marketing

2008 Vol.4 No.2/3

Special Issue on Innovative Pedagogy in Sport Management and Marketing

Guest Editor: Professor Mark McDonald; Associate Editor: Professor Beth Jowdy


Pages Title and author(s)
125-145International sport management: creating an international learning and teaching community
Karen E. Danylchuk, Alison Doherty, Matthew Nicholson, Bob Stewart
DOI: 10.1504/IJSMM.2008.018645
146-164'Making the case' for using the case method in sport management education
Jess C. Dixon
DOI: 10.1504/IJSMM.2008.018646
165-184Authentic assessment in a sport management degree granting programme: design elements for a sport and law course
Hilary A. Findlay, Barb Bloemhof
DOI: 10.1504/IJSMM.2008.018647
185-203Diversity training in a sport management class: the effects of different frames on students' attitudes towards organisational diversity
Janet S. Fink, Laura J. Burton, Jennifer E. Bruening
DOI: 10.1504/IJSMM.2008.018648
204-224Are we teaching corporate citizens? Examining corporate social responsibility and sport management pedagogy
Cheryl Mallen, Cheri L. Bradish, Joanne MacLean
DOI: 10.1504/IJSMM.2008.018649
225-254Teaching sport sponsorship sales through experiential learning
Steve McKelvey, Richard M. Southall
DOI: 10.1504/IJSMM.2008.018650
255-276Innovative pedagogy in sport marketing: the annual SPAD field trip
Ann Pegoraro, Benoit Seguin, Norm O'Reilly, Steven Harrington
DOI: 10.1504/IJSMM.2008.018651
277-294Evaluating the effectiveness of role playing in the sport management curriculum
David Pierce, Joan Middendorf
DOI: 10.1504/IJSMM.2008.018652
295-315Applying Wilber's All Quadrant, All Level (AQAL) Integral approach to sport management internship curricula
Kirsty K. Spence
DOI: 10.1504/IJSMM.2008.018653