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International Journal of Electronic Marketing and Retailing

2013 Vol. 5 No. 3


PagesTitle and authors
187-198Black Friday and Cyber Monday: a case study
Maria Petrescu; Micah Murphy
DOI: 10.1504/IJEMR.2013.052884

199-221To be familiar or to be there? The roles of brand familiarity and social presence on web store image and online purchase intention
Xiaoping Fan; Feng Liu; Jia Zhang
DOI: 10.1504/IJEMR.2013.052886

222-241Female consumers' fanning of companies on Facebook: the influence of generational cohort
Karen H. Hyllegard; Jennifer Paff Ogle; Ruoh-Nan Yan; Amy R. Reitz
DOI: 10.1504/IJEMR.2013.052890

242-264Modelling the impact of 3D product presentation on online behaviour
Raed S. Algharabat; Amjad A. Abu-ElSamen
DOI: 10.1504/IJEMR.2013.052891

265-286Tax issues for online retailers and consumers
James G.S. Yang
DOI: 10.1504/IJEMR.2013.052892