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Vol. 1

International Journal of Business and Globalisation

2013 Vol. 11 No. 1


PagesTitle and authors
1-18Internationalisation of sports teams brands: the consumers' perspective
Marilyn Giroux; Frank Pons; André Richelieu
DOI: 10.1504/IJBG.2013.055313

19-44Managing and modelling the combination of resources and global brands in international sporting events
Lionel Maltese; Lucien Veran
DOI: 10.1504/IJBG.2013.055314

45-62The embeddedness of illegal entrepreneurship in a closed ethnic community
Robert Smith; Gerard McElwee
DOI: 10.1504/IJBG.2013.055315

63-85City brand challenge 101: Sharjah in a globalised UAE context
Nnamdi O. Madichie; Lynda Madichie
DOI: 10.1504/IJBG.2013.055316

86-100Key success factors of small businesses
George Ritchie; Lilian W. Komo; Isaac K. Ngugi
DOI: 10.1504/IJBG.2013.055317

101-116Application of real options theory in strategic corporate social responsibility; the scope and challenges in the emerging economy of India
Som Sekhar Bhattacharyya
DOI: 10.1504/IJBG.2013.055318