Int. J. of Multivariate Data Analysis   »   2016 Vol.1, No.1



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Title: You never know: the journey into convincing ourselves


Author: Edgard Cornacchione


Address: Ave. Prof. Luciano Gualberto, 908, (Bldg FEA3, office 223), Sao Paulo, SP, 05508-010, Brazil


Abstract: My argument is that every decision, regardless of size, relevance, opportunity or consequences, could be traced back to a single mind. Concrete action triggered by a decision-making process rises from a multitude of elements chained together, capable of influencing or convincing an individual's process, with emotional and rational dimensions, adding critical elements to that person's existing frame of reference, experience and knowledge. Making sense of data requires resources, in both analogue and digital formats, as a complex process, difficult to explain, but present in everyday decisions. Acknowledging and adopting a set of resources to improve such process represents a natural way to improve quality, leaving less room for destiny or luck. One may argue that the path to a bolder life, including happiness, is rich in judgment, and associated skills are in high demand. Fostering such skills and the technological support represents a big leap forward towards this journey.


Keywords: machine learning; decision making; analytics; organisational intelligence; artificial intelligence; decisions; technological support.


DOI: 10.1504/IJMDA.2016.10002101


Int. J. of Multivariate Data Analysis, 2016 Vol.1, No.1, pp.96 - 105


Submission date: 06 May 2016
Date of acceptance: 29 Jun 2016
Available online: 20 Dec 2016



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