Title: India Machinery Stores: a burgeoning success story of an entrepreneur

Authors: Shuchi Singhal

Addresses: International School of Informatics and Management, Sector 12, Mahaveer Marg, Mansarovar, Jaipur, Rajasthan, 302019, India

Abstract: The case is a gripping story of an entrepreneur dealing in agricultural and industrial machine parts. The case portrays his journey from inception to the burgeoning success. The case entails the challenging business dealership decisions and speckled strategies adopted to capture the market. The diverse policy decisions taken by Mr. Krishna Kumar Agrawal with regards to inventory management, receivables management and other functional areas assisted him to gain strategic competencies which transformed a pioneer into a market leader. Mr. Agrawal was highly socially responsive and the corporate social responsibility activities acted as a contributor in business growth and creating goodwill. The case ends with challenging dilemmas wherein suggestions may be invited from the target audience.

Keywords: entrepreneurs; entrepreneurship; inventory management; receivables management; agricultural machine parts; industrial machine parts; competitive strategies; social responsiveness; case study; India Machinery Stores; corporate social responsibility; CSR; business growth.

DOI: 10.1504/IJEIM.2016.080012

International Journal of Entrepreneurship and Innovation Management, 2016 Vol.20 No.5/6, pp.391 - 401

Received: 07 Mar 2016
Accepted: 27 Mar 2016
Published online: 27 Oct 2016 *

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