Int. J. of Business and Globalisation   »   2016 Vol.17, No.2

 

 

Title: The impact of national culture on corporate diversification

 

Authors: Ryan Savitz; Joshua Shackman; Stephen P. Fitzgerald

 

Addresses:
Neumann University, 1 Neumann Dr., Aston, PA., 19014, USA
Trident University International, 5757 Plaza Drive, Cypress, CA 90630, USA
Trident University International, 5757 Plaza Drive, Cypress, CA 90630, USA

 

Abstract: In this paper, we examine the relationship between national culture and corporate diversification using a sample of 840 firms in 28 countries. The results of our analysis show that the cultural dimensions of power distance, collectivism, and uncertainty avoidance each have a positive and significant impact on corporate diversification. We find no significant impact of cultural masculinity on diversification. Our results provide evidence that cultural aversion to risk may help explain differences in corporate diversification between countries.

 

Keywords: corporate diversification; national culture; resource-based view; RBV; risk aversion; collectivism; power distance; cultural masculinity.

 

DOI: 10.1504/IJBG.2016.078409

 

Int. J. of Business and Globalisation, 2016 Vol.17, No.2, pp.243 - 262

 

Submission date: 24 Aug 2015
Date of acceptance: 30 Aug 2015
Available online: 16 Aug 2016

 

 

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