Title: Factors of competitiveness in the Spanish hotel industry
Authors: Guillermo Pérez-Bustamante; Yolanda Álvarez Castaño; Begoña González-Busto
Addresses: Department of Business Administration, University of Oviedo, Spain ' Department of Business Administration, University of Oviedo, Spain ' Department of Business Administration, University of Oviedo, Spain
Abstract: The management of a hotel requires a significant amount of operational knowledge, and competitiveness is, thus, based on the adequate management of intangible resources. After presenting the main literature on competitiveness from an intellectual capital and knowledge management perspective, this paper reviews the strategic factors for competitive hotel management. An empirical analysis of these strategic variables for the industry is made on a sample of 288 Spanish hotels. The hotels are further classified by competitive strategy. The paper contributes to a better understanding of the role played by tangible and intangible resources for hotels.
Keywords: competitiveness; hotel chain affiliation; human capital; intangible assets; intellectual capital; quality; strategic hotel management; Spain; hotel industry; business competition; hotels.
DOI: 10.1504/IJBCG.2012.047822
International Journal of Business Competition and Growth, 2012 Vol.2 No.3, pp.204 - 223
Published online: 15 Nov 2014 *
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