Int. J. of Technology Intelligence and Planning   »   2011 Vol.7, No.3



Title: Innovation intermediaries: a case study of


Authors: Pia Sophie Von Nell; Ulrich Lichtenthaler


Chair of Innovation and Organization, WHU – Otto Beisheim School of Management, Burgplatz 2, D-56179 Vallendar, Germany.
Chair of Management and Organization, University of Mannheim, Schloss, D-68131 Mannheim, Germany


Abstract: This paper provides a case study of, which was among the first internet marketplaces for technology. Along with the examples of other firms, such as NineSigma, InnoCentive, and YourEncore, the case of underscores the potential associated with internet-based innovation intermediaries. At the same time, the transformation of's business model points to limitations of facilitating interorganisational technology exchanges exclusively through internet databases because the complexity of technology transactions often requires more active brokering services. By combining multiple services rather than exclusively focusing on internet platforms, innovation intermediaries may add significant value in facilitating interfirm technology transfer.


Keywords: innovation intermediaries; internet marketplaces; technology marketplaces; markets for ideas; technology markets; technology licensing; technology transfer;


DOI: 10.1504/IJTIP.2011.044611


Int. J. of Technology Intelligence and Planning, 2011 Vol.7, No.3, pp.215 - 231


Available online: 30 Dec 2011



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