Title: Corporate social responsibility – the dilemmas behind the popular concept and how to best address them!
Author: Jan Kuepfer, Jozef Papula
Faculty of Management, Comenius University, Bratislava, Slovakia.
Faculty of Management, Comenius University, Bratislava, Slovakia
Abstract: Corporate social responsibility (CSR) is a highly popular topic in the corporate world and in politics. Yet, current progress in many areas of CSR lacks behind promises made in the past and many stakeholders become disillusioned. This paper has three aims. First, it explains how CSR has evolved over time, and then looks at CSR from a different angle showing that it has a lot of conflicting issues behind it. As these dilemmas give probable explanations for the slow advancements, authors state their point of view to best overcome the mentioned obstacles.
Keywords: CSR dilemmas; corporate social responsibility; corporate governance; corporate citizenship; ethical conduct; management ethics; environmental protection; sustainable society; sustainability.
Int. J. of Sustainable Society, 2010 Vol.2, No.3, pp.291 - 305
Available online: 21 Aug 2010