Title: Technical role in competition analysis Part 3: Case study in competition analysis
Author: Alan Glasser
Address: Director, Engineering Management Programs, College of Engineering, Drexel University, Philadelphia, PA 19104, USA
Abstract: In Part 1 of this paper a general overview of the extent, methodology and potential impact of the engineering approach to competition analysis was presented. In Part 2, examples of several key concepts were explored to further clarify meanings and show approaches to the analysis. In this final part, Part 3, a final key concept, risk/stiffness analysis, will be presented relating to market information and analysis.
Keywords: competition evaluation; engineering analysis; market analysis; market information; risk assessment; stiffness analysis.
Int. J. of Technology Management, 1987 Vol.2, No.1, pp.119 - 127
Available online: 27 May 2009