Title: A decision methodology for customising software products
Author: Nuri Basoglu, Tugrul U. Daim, Ece Sofuoglu
Department of Management Information Systems, Bogazici University, Bebek, Istanbul 34342, Turkey.
Department of Engineering and Technology Management, Portland State University, P.O. Box 751, Portland, OR 97207, USA.
Department of Management Information Systems, Bogazici University, Bebek, Istanbul 34342, Turkey
Abstract: Improving the product development processes is critical in the competitive business environment, where customers are the main focus. Codevelopment of products have been gaining importance. The objective of this paper to understand and characterise potential users of a software product through a collaborative process. During this product conceptualisation stage, the customer ideas are captured through a survey questionnaire. A new theory of Technologies, Attributes, Consequences, Values, Attitude and Satisfaction (TACVAS) is generated though Technology Adoption Model (TAM), Theory of Reasoned Action (TRA), Theory of Planned Behaviour (TPB) and Means-end Chain models.
Keywords: software development; TAM; technology acceptance model; means-end chain theory; software customisation; co-development; collaborative development; collaboration; customer involvement; modelling; theory of reasoned action; TRA; theory of planned behaviour; TPB; product development.
Int. J. of Industrial and Systems Engineering, 2009 Vol.4, No.5, pp.554 - 576
Available online: 27 Mar 2009