Sustainable logistical operations: the case of McDonald's biodiesel in Brazil
by Mauro Vivaldini; Sílvio R.I. Pires
International Journal of Logistics Systems and Management (IJLSM), Vol. 23, No. 1, 2016

Abstract: This article aims to describe and discuss the implementation of sustainable actions in a closed-loop fast-food supply chain using a logistics services provider (LSP) through the practical case of the use of biodiesel in McDonald's restaurants' supply operations in Brazil. The research was designed and conducted through a longitudinal case study approach and by selecting a representative case, i.e., based on intentional criteria. The study took place in a supply chain using as a focal company a well-known world leader in the fast-food retail industry. Moreover, to guide the research, a basic framework was built and three basic assumptions about the implementation of sustainable operations in supply chains through LSPs were defined. The research findings suggest that the current role of LSPs in the leadership and management of sustainable actions in a client's supply chain may be viewed as a significant competitive differential and it may provide important contributions for companies seeking solutions to sustainable actions related to supply chains, primarily in the fast-food retail industry.

Online publication date: Mon, 30-Nov-2015

The full text of this article is only available to individual subscribers or to users at subscribing institutions.

 
Existing subscribers:
Go to Inderscience Online Journals to access the Full Text of this article.

Pay per view:
If you are not a subscriber and you just want to read the full contents of this article, buy online access here.

Complimentary Subscribers, Editors or Members of the Editorial Board of the International Journal of Logistics Systems and Management (IJLSM):
Login with your Inderscience username and password:

    Username:        Password:         

Forgotten your password?


Want to subscribe?
A subscription gives you complete access to all articles in the current issue, as well as to all articles in the previous three years (where applicable). See our Orders page to subscribe.

If you still need assistance, please email subs@inderscience.com