Most recent issue published online in the International Journal of Markets and Business Systems.
International Journal of Markets and Business Systems
http://www.inderscience.com/browse/index.php?journalID=440&year=2020&vol=4&issue=2
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International Journal of Markets and Business Systems
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International Journal of Markets and Business Systems
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http://www.inderscience.com/browse/index.php?journalID=440&year=2020&vol=4&issue=2
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Understanding entrepreneurial competence and capability product innovation management in agriculture: a qualitative system dynamics perspective
http://www.inderscience.com/link.php?id=113119
There are insights to be gained from the examination of innovation processes conducted by entrepreneurs in low and medium technology (LMT) sectors such as agricultural production. The research question addressed in this paper is: How can agricultural entrepreneurs innovate with largely undifferentiated and low-margin products? The research objective is to better understand the emerging articulation of factors regarding competencies and capabilities agricultural production entrepreneurs can mobilise to innovate in LMT. The syntax of qualitative system dynamics (QSD) is used to present a dynamic hypothesis of competence and capability development by agricultural entrepreneurs. The contribution is an analysis of the underlying feedback loop structure in support of knowledge management practice in LMT product, characteristic and process innovation by agricultural entrepreneurs, and could generally be useful to understand innovation management in other LMT sectors more generally.
Understanding entrepreneurial competence and capability product innovation management in agriculture: a qualitative system dynamics perspective
Nathalie Lachapelle; L. Martin Cloutier
International Journal of Markets and Business Systems, Vol. 4, No. 2 (2020) pp. 99 - 119
There are insights to be gained from the examination of innovation processes conducted by entrepreneurs in low and medium technology (LMT) sectors such as agricultural production. The research question addressed in this paper is: How can agricultural entrepreneurs innovate with largely undifferentiated and low-margin products? The research objective is to better understand the emerging articulation of factors regarding competencies and capabilities agricultural production entrepreneurs can mobilise to innovate in LMT. The syntax of qualitative system dynamics (QSD) is used to present a dynamic hypothesis of competence and capability development by agricultural entrepreneurs. The contribution is an analysis of the underlying feedback loop structure in support of knowledge management practice in LMT product, characteristic and process innovation by agricultural entrepreneurs, and could generally be useful to understand innovation management in other LMT sectors more generally.]]>
10.1504/IJMABS.2020.113119
International Journal of Markets and Business Systems, Vol. 4, No. 2 (2020) pp. 99 - 119
Nathalie Lachapelle
L. Martin Cloutier
School of Administrative Sciences, TÃLUQ University, Montreal, Quebec, Canada ' School of Management Sciences, University of Quebec at Montreal, Montreal, Quebec, Canada
low and medium technology
agricultural entrepreneurship
entrepreneurship
agricultural production innovation
value-added agriculture
agricultural innovativeness
qualitative system dynamics
QSD
qualitative research
intercase study research
knowledge management
innovation process
2021-02-19T23:20:50-05:00
Copyright © 2021 Inderscience Enterprises Ltd.
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2
99
119
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Impact of agro tourism on economic development of related sectors in the context of sustainable well-being (case of Georgia)
http://www.inderscience.com/link.php?id=113122
Given paper substantiates the importance of development of agriculture and related sectors (among agro tourism) in economic growth. Problem is examined considering economic, social, cultural and political factors. Positive and negative effects of development of agriculture and related sectors are assessed. Expert survey is used to analyse their current situation and perspectives of economic development. Possibilities of industry development through improving legal regulations are revealed. Paper discusses the ways of improving statistical data generation, placing advertisements in this field. The values of agro tourism destinations are assessed using Lane criteria. Using average indicator of attractiveness of regions for agro tourism development attractive Georgian regions are revealed. The leader municipalities are identified by using the criteria of historical-cultural heritage, untouched (wiled) natural heritage, touristic infrastructure, rural landscape, food products and cuisine. For Georgia recommendations are developed about main directions of agro tourism development in the context of sustainable well-being.
Impact of agro tourism on economic development of related sectors in the context of sustainable well-being (case of Georgia)
Ia Natsvlishvili; Eteri Kharaishvili; Tamar Lazariashvili
International Journal of Markets and Business Systems, Vol. 4, No. 2 (2020) pp. 120 - 139
Given paper substantiates the importance of development of agriculture and related sectors (among agro tourism) in economic growth. Problem is examined considering economic, social, cultural and political factors. Positive and negative effects of development of agriculture and related sectors are assessed. Expert survey is used to analyse their current situation and perspectives of economic development. Possibilities of industry development through improving legal regulations are revealed. Paper discusses the ways of improving statistical data generation, placing advertisements in this field. The values of agro tourism destinations are assessed using Lane criteria. Using average indicator of attractiveness of regions for agro tourism development attractive Georgian regions are revealed. The leader municipalities are identified by using the criteria of historical-cultural heritage, untouched (wiled) natural heritage, touristic infrastructure, rural landscape, food products and cuisine. For Georgia recommendations are developed about main directions of agro tourism development in the context of sustainable well-being.]]>
10.1504/IJMABS.2020.113122
International Journal of Markets and Business Systems, Vol. 4, No. 2 (2020) pp. 120 - 139
Ia Natsvlishvili
Eteri Kharaishvili
Tamar Lazariashvili
Faculty of Economics and Business, Ivane Javakhishvili Tbilisi State University, 2 University Street, Tbilisi 0186, Georgia ' Faculty of Economics and Business, Ivane Javakhishvili Tbilisi State University, 2 University Street, Tbilisi 0186, Georgia ' Faculty of Economics and Business, Ivane Javakhishvili Tbilisi State University, 2 University Street, Tbilisi 0186, Georgia
agro tourism
value of agrotouristic destination
region attractiveness
leader municipality
2021-02-19T23:20:50-05:00
Copyright © 2021 Inderscience Enterprises Ltd.
4
2
120
139
2021-02-19T23:20:50-05:00
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Developments in the resolution of systemic problems
http://www.inderscience.com/link.php?id=113126
Producers and products as part of 'problem solving' drive the change from an initial equilibrium to a final state forming the operations in the natural, living, artificial and social words. This paper discusses the application, through modelling, of these concepts to these operations. Current approaches to 'systems thinking' are inadequate and design methods are fragmented which is improved by the proposed 'new science of systems' representing the systemic or structural view of the world. The notions of 'ambition' and 'achievement' lead to a 'problem solving scheme'. 'Market', 'requirements' and 'specifications' enable a product or 'achievement' to resolve a 'problematic issue' by achieving a new equilibrium state to satisfy the expectations of a user/consumer. This activity needs discussion and design thinking is accomplished by 'linguistic modelling'. Abstract properties and interactions of agents are interpreted to achieve operational description. The method outlined satisfies the criteria for a symbolism to be testable.
Developments in the resolution of systemic problems
Janos Korn
International Journal of Markets and Business Systems, Vol. 4, No. 2 (2020) pp. 140 - 163
Producers and products as part of 'problem solving' drive the change from an initial equilibrium to a final state forming the operations in the natural, living, artificial and social words. This paper discusses the application, through modelling, of these concepts to these operations. Current approaches to 'systems thinking' are inadequate and design methods are fragmented which is improved by the proposed 'new science of systems' representing the systemic or structural view of the world. The notions of 'ambition' and 'achievement' lead to a 'problem solving scheme'. 'Market', 'requirements' and 'specifications' enable a product or 'achievement' to resolve a 'problematic issue' by achieving a new equilibrium state to satisfy the expectations of a user/consumer. This activity needs discussion and design thinking is accomplished by 'linguistic modelling'. Abstract properties and interactions of agents are interpreted to achieve operational description. The method outlined satisfies the criteria for a symbolism to be testable.]]>
10.1504/IJMABS.2020.113126
International Journal of Markets and Business Systems, Vol. 4, No. 2 (2020) pp. 140 - 163
Ia Natsvlishvili
Eteri Kharaishvili
Tamar Lazariashvili
Middlesex University, The Burroughs, London NW4 4BT, UK
structural or systemic view
problem solving scheme
problem solving structure
design thinking
linguistic modelling
2021-02-19T23:20:50-05:00
Copyright © 2021 Inderscience Enterprises Ltd.
4
2
140
163
2021-02-19T23:20:50-05:00
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I am loving it, really? The effect of ethnocentrism, animosity, and service quality on consumer purchase intention in fast food restaurants in India
http://www.inderscience.com/link.php?id=113132
The present study is aimed at examining the extent to which socio-economic psychological variables (ethnocentrism and animosity) and the service quality are associated with purchase intention of consumers in fast-food industry. A conceptual model is developed to examine: 1) the role of gender as a moderator in the relationship between ethnocentrism and purchase intention; 2) service quality as a moderator in the relationship between animosity and purchase intention. Using a structured survey instrument, this paper gathered data from 200 respondents in cosmopolitan city in northern part of India. First psychometric properties of the instrument were tested, and then hierarchical regression was used as a statistical technique for analysing the data. Results show that: 1) ethnocentrism is positively related to purchase intention (which is contrary to the popular belief that ethnocentrism is negatively associated with purchase intention); 2) animosity is negatively related to purchase intention; 3) ethnocentrism is positively related to animosity; 4) gender play a crucial role as a moderator in the relationship between ethnocentrism and purchase intention; 5) service quality mitigates the negative effects of animosity on purchase intention.
I am loving it, really? The effect of ethnocentrism, animosity, and service quality on consumer purchase intention in fast food restaurants in India
Aarti Saini; Satyanarayana Parayitam
International Journal of Markets and Business Systems, Vol. 4, No. 2 (2020) pp. 164 - 184
The present study is aimed at examining the extent to which socio-economic psychological variables (ethnocentrism and animosity) and the service quality are associated with purchase intention of consumers in fast-food industry. A conceptual model is developed to examine: 1) the role of gender as a moderator in the relationship between ethnocentrism and purchase intention; 2) service quality as a moderator in the relationship between animosity and purchase intention. Using a structured survey instrument, this paper gathered data from 200 respondents in cosmopolitan city in northern part of India. First psychometric properties of the instrument were tested, and then hierarchical regression was used as a statistical technique for analysing the data. Results show that: 1) ethnocentrism is positively related to purchase intention (which is contrary to the popular belief that ethnocentrism is negatively associated with purchase intention); 2) animosity is negatively related to purchase intention; 3) ethnocentrism is positively related to animosity; 4) gender play a crucial role as a moderator in the relationship between ethnocentrism and purchase intention; 5) service quality mitigates the negative effects of animosity on purchase intention.]]>
10.1504/IJMABS.2020.113132
International Journal of Markets and Business Systems, Vol. 4, No. 2 (2020) pp. 164 - 184
Aarti Saini
Satyanarayana Parayitam
Department of Commerce, Shaheed Bhagat Singh College, Delhi University, India ' Department of Management and Marketing, Charlton College of Business, University of Massachusetts Dartmouth, 285 Old Westport Road, North Dartmouth, MA, 02747, USA
ethnocentrism
animosity
purchase intention
service quality
India
2021-02-19T23:20:50-05:00
Copyright © 2021 Inderscience Enterprises Ltd.
4
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164
184
2021-02-19T23:20:50-05:00
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Developing a decision tree procedure for designing street advertising based on traffic and environmental situations
http://www.inderscience.com/link.php?id=113133
The purpose of this research work is to develop a decision tree procedure for designing out-of-home advertising messages based on occasion dates and environmental and traffic situations. Through a systematic approach, the two-stage procedure has been developed to create customer oriented messages or advertising fields based on the parameters transmitted by the road traffic devices in which the key parameters have been prioritised followed by defining the best fitted advertising message. The message prioritising and creation have been designed based on the results of two questionnaires, one filled out by experts and the other by audiences. Approving the proposed procedure concurrently revealed that there is no difference between audiences' personalities and their attention to the billboards, so experts who are dealing with advertising issues can consider the occasion dates as well as environmental and traffic situations to design out-of-home advertising messages for all groups of population.
Developing a decision tree procedure for designing street advertising based on traffic and environmental situations
Abbas Mahmoudabadi; Fatemeh Pourhossein Ghazimahalleh
International Journal of Markets and Business Systems, Vol. 4, No. 2 (2020) pp. 185 - 204
The purpose of this research work is to develop a decision tree procedure for designing out-of-home advertising messages based on occasion dates and environmental and traffic situations. Through a systematic approach, the two-stage procedure has been developed to create customer oriented messages or advertising fields based on the parameters transmitted by the road traffic devices in which the key parameters have been prioritised followed by defining the best fitted advertising message. The message prioritising and creation have been designed based on the results of two questionnaires, one filled out by experts and the other by audiences. Approving the proposed procedure concurrently revealed that there is no difference between audiences' personalities and their attention to the billboards, so experts who are dealing with advertising issues can consider the occasion dates as well as environmental and traffic situations to design out-of-home advertising messages for all groups of population.]]>
10.1504/IJMABS.2020.113133
International Journal of Markets and Business Systems, Vol. 4, No. 2 (2020) pp. 185 - 204
Abbas Mahmoudabadi
Fatemeh Pourhossein Ghazimahalleh
Mehrastan University, Boulevard of University, Astaneh-e-Ashrafieh, P.O. Box 1774-44415, Guilan, 44441-85976, Iran ' Mehrastan University, Boulevard of University, Astaneh-e-Ashrafieh, P.O. Box 1774-44415, Guilan, 44441-85976, Iran
out-of-home advertising
environmental and traffic conditions
decision tree
message creation procedure
2021-02-19T23:20:50-05:00
Copyright © 2021 Inderscience Enterprises Ltd.
4
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185
204
2021-02-19T23:20:50-05:00